Sunday, October 26, 2008

Guerrilla mktg at the labyrinth

I walked the labyrinth at Stark and SE 47th today.

On the way out, near the enormous tree at the western side of the labyrinth, I noticed a spraypainted hunk of stone. It was a piece of brand advertising for the Oregon Bus Project, a progressive pro-democracy nonprofit started by Jefferson Smith.

I thought it was pretty nice - subtle and artful - and then I turned the stone over and found this.

A collaborative effort between the Bus Project and Ann Sacks tile? Co-op advertising to inspire you to get involved in democracy and then pick out new kitchen countertops? Genius.

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